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GeoTrust True BusinessID Help You to Boost UP Your Online Sale

July 9, 2012 James Labonte

One of the most important statements that any company needs to clearly state on its website pertains to security and reliability. Customer preferences have necessitated the use of security badges on sites where credit-card information is disclosed. Websites that display the green address bar associated with a GeoTrust True Business ID provide clients with an added measure of assurance that they can purchase goods or services from that company with confidence. The GeoTrust True Business ID comes with an EV (Extended Validation) Certificate that ensures optimal security with a healthy warranty, typically guaranteeing purchases up to 150,000 USD.

The issuing criteria for the certificate is performed by a CA (certificate authority), which is part of a network that determines if the security measures of an organization qualify for the privileged SSL. The issued certificate is then designated under a CA-specific policy identifier so that EV software can recognize the domain. The certificate is invaluable for a business to prevent consumer confusion with web phishers who tend to use low-validation SLL certificates that actually retain a perceived security measure by way of the “padlock” icon.
GeoTrust has earned a solid reputation across its 1-million-plus clients who utilize the Business Class SSL, creating a specific yet generally accepted vanguard of internet-shopping security. They provide upwards of a $250,000 USD warranty for peace of mind and only a one to two day issuing turnaround time. The universality of its reach is another desirable feature, broadening the operation platform of a business. There is also a multiplicity feature covering UC (Unified Certificate) SAN (Storage area network) and multi-domain setups.
The most important element of using this business feature lies in the byte-rate sustainability to accommodate a business’ growing number of customers. Web businesses enjoy the scalability tied with unpredictability where sales can skyrocket at any given time. Obtaining and maintaining a membership with the GeoTrust moniker is a simple success formula.

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