{"id":2107,"date":"2025-01-31T23:46:32","date_gmt":"2025-01-31T23:46:32","guid":{"rendered":"https:\/\/www.thesslstore.com\/resources\/?p=2107"},"modified":"2025-01-31T23:46:34","modified_gmt":"2025-01-31T23:46:34","slug":"how-to-set-up-bimi-for-your-domain-5-steps","status":"publish","type":"post","link":"https:\/\/www.thesslstore.com\/resources\/how-to-set-up-bimi-for-your-domain-5-steps\/","title":{"rendered":"How to Set Up BIMI for Your Domain (5 Steps)"},"content":{"rendered":"\n

Wondering how to implement BIMI? It\u2019s not just about knowing how to create a BIMI record<\/a> on your domain \u2014 there\u2019s more to the process. And those steps occur in a specific order.<\/p>\n\n\n\n

If you\u2019re looking for a quick-hit overview, check out the table below. Otherwise, keep reading or click on a link in the table below to jump to the specific BIMI implementation step you want to review.<\/p>\n\n\n\n

A 20-Second Overview: How to Implement BIMI in 5 Steps<\/h2>\n\n\n\n
Steps to Set Up BIMI<\/strong><\/td>What Each Step Entails<\/strong><\/td><\/tr>
1. Set up your SPF and\/or DKIM records<\/a><\/td>SPF:<\/strong> Specify authorized sender domains and IP addresses \u00a0
DKIM:<\/strong> Generate a key pair and publish the public key<\/td><\/tr>
2. Set DMARC enforcement<\/a><\/td>Set up DMARC monitoring and ensure the DNS record to p=reject<\/strong><\/em> or p=quarantine<\/strong><\/em><\/td><\/tr>
3. Format your brand\u2019s logo file<\/a><\/td>Ensure it\u2019s an SVG Tiny 1.2 profile and meets BIMI compliance<\/td><\/tr>
4. Get a Mark Certificate for your domain<\/a><\/td>You\u2019ll need to purchase either a Common Mark Certificate (CMC) or a Verified Mark Certificate (VMC), both of which require business and domain validation<\/td><\/tr>
5. Set up your BIMI record<\/a><\/td>This means specifying the BIMI version tag value, logo file URL, and the Mark Certificate\u2019s file URL<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

Related Resource:<\/strong> How to Set Up BIMI and a Mark Certificate to Display Your Email Logo<\/a><\/p>\n\n\n\n

<\/p>\n\n\n\n

How to Set Up BIMI \u2014 Step #1: Set Up SPF or DKIM Records<\/h2>\n\n\n\n

Setting up your sender policy framework (SPF)<\/a> and\/or domainkeys identified mail (DKIM) records<\/a> means identifying and specifying the domains and the email addresses that are authorized to send mail for them.  <\/p>\n\n\n\n

 <\/td>How to Set Up an SPF Record<\/strong><\/td>How to Set Up a DKIM Record<\/strong><\/td><\/tr>
Step One<\/td>Identify the domains you\u2019ll send emails from<\/td>Generate the key pair that\u2019s used to create digital signatures<\/td><\/tr>
Step Two<\/td>Identify authorized sender IP addresses<\/td>Publish the public key (i.e., create the DKIM DNS TXT record)<\/td><\/tr>
Step Three<\/td>Set up and configure your SPF record<\/td>Enable the DKIM record in your ESP\u2019s hosting account<\/td><\/tr>
Step Four<\/td>Test to ensure your SPF record is configured correctly<\/td>Validate your DKIM DNS record to ensure it\u2019s set up properly<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

How to Set Up BIMI \u2014 Step #2: Set DMARC Enforcement<\/h2>\n\n\n\n

Pro tip:<\/em><\/strong> Set your DMARC to reporting-only mode first to ensure you didn\u2019t neglect to include any additional authorized email services or other senders.<\/em><\/p>\n\n\n\n

Ensure that your domain is compliant with domain-based message authentication, reporting and compliance (DMARC) requirements. You can do this by setting your DNS\u2019s DMARC record to p=reject<\/em><\/strong>\u00a0or\u00a0p=quarantine<\/em><\/strong>. <\/p>\n\n\n\n

Here\u2019s a quick example of how a DMARC record can look:<\/p>\n\n\n\n

\"A
Image caption: A screenshot of TheSSLstore.com’s DMARC record, captured using bimigroup.com’s BIMI Inspector tool.<\/em><\/figcaption><\/figure>\n\n\n\n

How to Set Up BIMI \u2014 Step #3: Format Your Logo SVG File<\/h2>\n\n\n\n

The next part in the process of implementing BIMI involves setting up your brand\u2019s logo SVG image to meet the standard\u2019s compliance. This is because BIMI logos must meet very specific requirements.  <\/p>\n\n\n\n

However, we won\u2019t get into the specifics of that here, as we\u2019ve already covered how to format your BIMI SVG logo file<\/a> in detail in a separate blog post. However, it\u2019s crucial that you store the logo file at a secure (HTTPS) URL.<\/p>\n\n\n\n

How to Set Up BIMI \u2014 Step #4: Buy the Right Mark Certificate<\/h2>\n\n\n\n

Next, you\u2019ll need to buy a Mark Certificate. And no, in case you\u2019re wondering, there aren\u2019t any free VMCs or Common Mark Certificates<\/a>. However, you can get a break on the BIMI certificate cost<\/a> with a coupon.<\/p>\n\n\n\n

\n
\n

Get Up to 10% Off Your New CMC or VMC<\/strong><\/h3>\n\n\n\n

Use one of the following promo codes to get a 10% discount on your new Common Mark Certificate or Verified Mark Certificate (or simply click one of the links below to add it to your cart automatically): <\/p>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n

Common Mark Certificate Promo Codes<\/strong> <\/td>Verified Mark Certificate Promo Codes<\/strong> <\/td><\/tr>
1-year certificate: CMC1save10<\/a>  <\/td>1-year certificate: VMC1save10<\/a>  <\/td><\/tr>
2-Year certificate: CMC2save10<\/a>  <\/td>2-Year certificate: VMC2save10<\/a>  <\/td><\/tr>
3-year certificate: CMC3save10<\/a>  <\/td>3-year certificate: VMC3save10<\/a>  <\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

There are two types of Mark Certificates<\/a> to choose from:<\/p>\n\n\n\n

Verified Mark Certificate (VMC)<\/h3>\n\n\n\n

Is your organization\u2019s logo a registered trademark? Then a Verified Mark Certificate<\/a><\/strong> is for you, as it\u2019s recognized by major email service providers and clients. NOTE:<\/strong> For some ESPs (e.g., Gmail), using a VMC is a requirement to make your logo display with the verified checkmark in recipients\u2019 inboxes.<\/p>\n\n\n\n

\n
\n

Get 10% Off Your Purchase of a New Verified Mark Certificate<\/p>\n

Add a verified checkmark to your outbound emails using a VMC so recipients know they’re legitimate and can feel safe opening your messages.<\/p>\n <\/div>\n Get 10% Off a 1-Year VMC<\/a>\n

<\/div>\n<\/div>\n\n\n\n

Common Mark Certificate (CMC)<\/h3>\n\n\n\n

A Common Mark Certificate<\/a><\/strong> is great for brands that have logos that lack registered trademarks or are considered modified trademarks. You\u2019ll just need to prove that you\u2019ve used the logo for the last 12 or more consecutive months.<\/p>\n\n\n\n

\n
\n

Get 10% Off Your Purchase of a New Common Mark Certificate<\/p>\n

Add your organization’s verified brand logo to your outbound emails without needing to have a trademarked logo.<\/p>\n<\/div>\n

Get 10% Off a 1-Year CMC<\/a><\/p>\n

 <\/div>\n<\/div>\n\n\n\n

NOTE:<\/strong> Both of these certificates require your organization to undergo business and domain validation. However, VMCs do require a more extensive validation process<\/a>.<\/p>\n\n\n\n

DigiCert Can Host Your SVG Logo and Mark Certificate Files for You<\/h3>\n\n\n\n

Much like the SVG logo file, your Mark Certificate must be hosted securely using an HTTPS URL. You have the option of hosting the file yourself or having DigiCert do it for you. Why DigiCert? Because they\u2019re the only trusted BIMI Mark Certificate provider trusted by Apple<\/a>.<\/p>\n\n\n\n

How to Set Up BIMI \u2014 Step #5: Set Up & Check Your DNS\u2019s BIMI Record<\/h2>\n\n\n\n

Alright, you\u2019ve reached the final step in the process regarding how to implement BIMI. This part involves creating the DNS TXT file that comprises your BIMI record and double-checking that everything is working as intended.<\/p>\n\n\n\n

Here\u2019s a quick example of what a BIMI record looks like:<\/p>\n\n\n\n

\"Screenshot
Image caption: A screenshot of TheSSLstore.com\u2019s example BIMI record.<\/em><\/figcaption><\/figure>\n\n\n\n

Of course, we\u2019ve covered this in more detail in a step-by-step article: How to Set Up (Create) a BIMI Record in 3 Easy Steps<\/a>.<\/p>\n\n\n\n

Want to save time setting up your BIMI record? The BIMI Group has a free tool<\/a> you can use to generate one for your domain.<\/p>\n\n\n\n

We\u2019ve also put together a handy list of 5 free BIMI checker or inspector tools<\/a> that you can use to check your BIMI records.<\/p>\n","protected":false},"excerpt":{"rendered":"

Wondering how to implement BIMI? It\u2019s not just about knowing how to create a BIMI record on your domain \u2014 there\u2019s more to the process. And those steps occur in a specific order. If you\u2019re looking for a quick-hit overview, … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[141,138],"tags":[146,145],"class_list":["post-2107","post","type-post","status-publish","format-standard","hentry","category-bimi","category-mark-certificates","tag-how-to-implement-bimi","tag-how-to-set-up-bimi"],"yoast_head":"\nHow to Set Up BIMI for Your Domain (5 Steps) - The SSL Store<\/title>\n<meta name=\"description\" content=\"Learn how to set up BIMI to display your brand's email logo with this detailed, step-by-step guide that walks you through the process.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thesslstore.com\/resources\/how-to-set-up-bimi-for-your-domain-5-steps\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Set Up BIMI for Your Domain (5 Steps) - 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