Can You Use BIMI Without a Verified Mark Certificate (VMC)?

Yes, you can implement BIMI without a VMC — here’s how you can (and why to reconsider)

The term brand indicators for message identity (BIMI) refers to an email authentication standard that allows you to display your company’s brand logo in recipients’ inboxes and emails.

Because BIMI isn’t dependent on having a Mark Certificate such as a VMC or a Common Mark Certificate (CMC), you can implement BIMI Read More

BIMI Certificate Cost: How Much Do Common & Verified Mark Certificates Cost?  

We’ll examine BIMI certificate costs by looking at Common and Verified Mark Certificate pricing to understand the bang you get for your buck… 

A Verified Mark Certificate is a digital certificate that allows you to display your company’s trademarked or government-claimed mark logo in the email sender field. This is great both in terms of increasing the brand recognition and email open rates of… Read More

VMCs and CMCs: Can I Get a BIMI Certificate for Free?

Spoiler Alert: You can’t get a free Verified Mark Certificate (VMC) or Common Mark Certificate (CMC) due to the manual validation that’s required.  

Mark certificates are key to displaying your brand’s logo upfront in recipients’ inboxes and in the sender field of emails on Gmail, Yahoo, Apple Mail, and other major email clients. But a Common or Verified Mark Certificate isn’t something yo… Read More