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Loading...Extended Validation SSL Certificates Secure Your Online Business with Strong Encryption
If you have a business that relies on ecommerce transactions, you want to ensure that customers feel confident about the safety of their online purchase with your organization. Not only is it a matter of providing good customer service, but it is essential to enable safe online sales by providing a recognizably secure websites for online transactions.
The popularity of ecommerce is undeniable. But the proliferation of phishing sites is staggering. The Internet Policy Committee APWG published a report titled “Global Phishing Survey: Trends and Domain Name Use in 2014” stating that:
- Apple became the world’s most phished brand in 2014.
- Chinese phishers were responsible for 85% of the domain names that were registered for phishing
- Malicious domain and subdomain registrations continue to grow exponentially, exceeding historical levels; driven primarily by increased volume activity by Chinese phishers.
- Mass hacking of multiple shared hosting sites accounted for 20% of all new phishing attacks in 2014.
The report also discussed that phishing targets were dispersed over a variety of sectors and consumer products and services, indicating that criminals were search through multiple sources for vulnerabilities. Any time a large organization is successfully hacked and the data is compromised (particularly personal information or financial data) the public becomes more distrustful of online purchases and sharing confidential credentials online. This is why the EV SSL (Extended Validation) Certificate is so important – It provides secure shopping and peace of mind.
How to Qualify for a Premium EV SSL Certificate
To become certified to use an EV SSL Certificate, you must be an incorporated company and one that is legally registered. In addition to being a registered company you organization must be recognized as being in “Good Standing” (or a similar status that indicates the business records are up to date and valid).
Companies that are registered as partnerships, associations or businesses who are “Doing Business As” (DBA) status, or sole proprietorship entities may also qualify for a premium EV SSL Certificate. However there are some additional steps required that will be detailed once you apply.
The Value of EV SSL Certificates
When consumers visit a website secured with an EV SSL certificate, the browser address bar turns green and a special field appears with the name of the business the certificate belongs to. EV SSL provides an extra layer of protection for consumers and website operators by requiring third-party Certificate Authorities (CA) to follow a strict issuance and management process, as defined by the CA/Browser Forum, for certificate approval and delivery.
EV SSL has become a “must have” for businesses that want to maximize their online growth potential. Symantec™ SSL Certificates with EV and the EV “green bar” help e-commerce websites:
- Reduce abounded shopping carts
- Improve conversion rates
- Comply with regularly standards
According to a survey conducted by Netcraft.com in June of 2015, there were 863,105,652 websites in existence on the web. If 20% of the sites are confirmed phishing sites or more, consider the value of an EV SSL Certificate, and what it means to both your business and protection from liability as well as the purchase confidence of your online customers.
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